Business Case

High volume of passing traffic - XXX cars passing daily with an expected footfall of XXXX. Wealthy and cosmopolitan local area with associated high density of AB1 consumers.

Our business case is based on Heat Maps for Gloucester South; a sales and profit per square metre exercise that plotted how much profit was made by each food and lifestyle category within the space allotted to them.

Gloucester South’s sales area is 660 M2, the given retail space is 900M2

We analysed each category against sales, profit and growth expectations, to determine how much space should be allocated at Tatton for each category and deliver the overall sales and profit expectations.

"C:\Users\alex.evans\OneDrive - westmorland\General\Buying\Farmshops\TATTON\Farm Shop Food Space Planning based on glos south heat map.xlsx”